Decode the social media signals that actually move numbers.

Every post has a recipe. Palimio reads it. Then it shows you which ingredients your competitors keep winning with, and which ones you've been leaving out.

app.palimio.com
Overview dashboard with KPIs and content mix
Competitor benchmarking roster and performance breakdown
Content DNA dimension performance chart
Content DNA engagement and polarisation analysis
Intelligence account health and AI insights
Content Galaxy semantic clustering map

How Palimio works

From capturing every post to the insights you act on.

Step 1: Palimio automatically captures your whole content catalogue, yours and your competitors'.
Palimio reads every post
Step 2: every post is decoded into six colour-coded Content DNA dimensions with view and engagement metrics.
Patterns surface
Step 3: Palimio surfaces ranked, actionable insights on what content wins.

From raw posts to decisions you can act on

Content DNA
Every post, fully tagged.

Our multimodal system watches the video, reads the on-screen text and hears the audio, then tags every post across six creative dimensions.

Competitors
Know where you stand.

Track any competitor through the same six-dimension analysis. Palimio ranks the formats, hooks and topics they out-reach you on.

Content Galaxy
Your content, mapped.

Every post becomes a point on a live map, clustered by creative similarity, so crowded themes and open gaps are obvious at a glance.

Reporting
Reports, ready to present.

Headline KPIs, winning patterns, top posts and a competitor snapshot, in a clean PDF built from your live data. One click.

Content-level analytics

Every other tool counts your content. Palimio reads it.

Mainstream dashboards, Hootsuite, Sprout Social, Rival IQ: they all stop at the metric. Palimio is the only platform that reads the content itself, every post in your catalogue, decoding the creative decisions behind your reach, so you know what to make next, not just what already happened.

“What happened” is not the insight. “Why” is.

Two reads a metrics dashboard could never hand you:

The New York Times
The New York Times@nytimes
300 TikToks, read by 6 dimensions
Content formatMedian views
News package74% of posts42.8K
Investigative reportjust 3% of posts407.6K
Gymshark
Gymshark@gymshark
Every upload since 2025
Opening hookEngagement rate
Visual-only: Dramatic Action47% of posts9.4%
Text-on-screen: Bold claim hook11% of posts13.0%

How It Works

Three simple steps

01

Connect

Enter your social media handles. That's it, that's all you need to do.

02

Relax for 24 hours

Our pipeline triggers and gathers every post, runs feature engineering, semantic embedding, clustering and builds your Content DNA profile. Once ready, your dashboard will be accessible 24/7.

03

Discover

Explore your dashboard. Patterns will be clear, find gaps, and know exactly what content to make next. Your data is kept up-to-date from here on, allowing you to track performance changes and make immediate strategic shifts.

Learn more about what's included →

Ready to see what your content is really made of?

Join the brands and creators who stopped guessing and started seeing the patterns behind every post.

Get Started

Companies worldwide benefit from Palimio to make smarter social media decisions.

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